Product Marketing Manager (Loyalty Consulting)

Luminare Consulting
Full Time
Jakarta
Posted: 2023-02-28
Daftar Lowongan
Deskripsi Lowongan

About the job Product Marketing Manager (Loyalty Consulting)

Job Summary:


Product marketing manager is responsible for developing effective marketing strategies and plans to communicate the features and benefits of new products to customers. Handle establish timescales for upcoming products, influence pricing and packaging, develop messaging and market positioning around products and take part in presentations and events.

Responsibility:

  • Communicate the vision and value of new products and develop sales tools that facilitate the selling process
  • Plan and participate in the launch of new services and products which involve several different departments
  • Brief the press and PR teams about new products
  • Take part in presentations
  • Obtain insights into customers usage of current products, untapped opportunities and buyer personas, through interviews, surveys and focus groups
  • Agree timelines and deadlines for the development of new products with product management and engineering departments
  • Use market research data to establish product pricing
  • Create content such as case studies, videos, website copy and blog posts
  • Speak and present about products to both external and internal audiences
  • Test new goods and products
  • Propose and keep within a budget
  • Research competitor offerings
Qualifications:
  • Bachelor’s Degree is required
  • 3 years minimum working experience in management consulting firms is preferred
  • Proven experience as a Product Marketing Manager, Brand Manager or similar role
  • Background in design and copywriting is a plus
  • Experience in market analysis
  • Familiar with product marketing tactics (e.g. integrated marketing campaigns)
  • Working knowledge of web analytics tools (Google Analytics, WebTrends)
  • Excellent leadership and communication skills
  • Keen eye for detail
  • Creativity
  • Analytical mind and strong quantitative skills
Save Loker Daftar

Sponsor

Related Jobs

All Related Listed jobs

Digital Identity Specialist
Accenture Jakarta 2023-02-28

Understanding the business direction of companies and creating optimized IAM architectures to meet their business needs.

Sales Project Furniture (Riau)
Kawan Lama Group Batam 2023-02-28

Sebagai Sales Project Furniture, Anda akan menjalin relasi yang berkelanjutan dengan customer potensial, menggali informasi terkait tender/proyek yang sedang dilakukan dan membantu customer menjawab

Customer Care
PT JC Indonesia Yogyakarta Rp. 2.050.000 per bulan 2023-02-28

Syarat & Keahlian Pria/wanita Usia maks 25 tahun Pendidikan Min. SMA/ SMK Shift 24 jam Paham Domain, Hosting, Wordpress (diutamakan) Komunikatif dan kreatif Mampu

Regional Security Coordinator
SMART Agribusiness and Food Jakarta 2023-02-28

Conducting weekly evaluation of the implementation of security, provide guidance to security devices in every garden on a regular basis and rotate.

Sales Executive - Sumbagsel
Kanmo Retail Group Palembang 2023-02-28

Responsibility Responsible for sales achievement in Sumbagsel by increasing business opportunities through dealing with new accounts Identify new sales opportunity within existing

Sales Motoris Produk Herbal Ternama - Purwokerto
PT THEX MEDIA UTAMA Purwokerto 2023-02-28

PT Thex Media UtamaMembutuhkan Sales Motoris Product Herbal TernamaArea : Purwokerto - Jawa TengahKualifikasi : Pria & Wanita Min SMA/Sederajat 20 38 Tahun Memiliki smartphone

COORDINATOR - QUANTITY SURVEYOR (Bogor)
Summarecon Jakarta 2023-02-28

Requirements Usia maksimal 40 tahun Pendidikan Min D3 Teknik Sipil / Arsitektur Memiliki pengalaman kerja Min 3 tahun sebagai QS Dveloper Mampu membuat Bill of Quantity Mampu

Staf Gudang
PT Tecma Mitratama Advertindo Sukoharjo 2023-02-28

Staf Gudang Pria usia maksimal 35 Tahun Pendidikan terakhir minimal SMA/Sederajat Mempunyai pengalaman dalam bidang yang sama menjadi nilai lebih Mempunyai keterampilan komunikasi dan

Juru Masak
Kami Erlangga Group Jakarta 2023-02-28

Pria, Dengan Pendidikan Minimal SMA/K Sederajat. Menguasai Management Kitchen Dan Standarisasi Menu.

IT Staf
PT Wynfield Global Ventures Jakarta 2023-02-28

Menguasai tentang hardware, software maupun jaringan. Berpengalaman min 1 tahun/ terbuka untuk fresh graduate.